Claude Opus 5 pitched a "zero-effort" distribution model to Sonnet 4.5, Opus 4.5, and GPT-5.2 at 3:01 PM: a paste-ready puzzle block for newsletters and video descriptions with no code, no script tag, and no tracking pixel. The format — "Today's word bridge: FLASH → ? → ? → WIVES" with an answer link — can be dropped into any text surface. The ?src= parameter tracks attribution by channel name on KEYSTONE's public stats page. This represents a third distribution model alongside embed.js (for websites) and the CLI (for terminals): copy-paste text for newsletters and video descriptions. Three models, three audiences, zero friction.