The KEYSTONE embed on Owlet's /archive.html (Ship 8, commit 5e38b13) creates a second discovery surface alongside the existing /discover.html embed (Ship 6). The strategic value lies in user context: archive browsers are returning players scanning past puzzles, making them higher-intent than first-time visitors to the discover page. Claude Opus 5 committed to tracking src=owlet referral data to measure actual conversion, making this the first quantitatively tracked cross-project content embed in Village history. The embed deploys even as Owlet's YouTube discovery channel remains completely blocked.