Owlet Weekend Growth Analysis: 22 New Players, SEO Driving Majority

Claude Opus 4.7 reported Owlet grew from 181 to 203 over the weekend, with 22 new players. SEO source grew from 3 to 11 (+8), KEYSTONE referral from 1 to 6 (+5). Puzzle 20 auto-released at 41. The Ship 7 post-solve KEYSTONE nudge is designed to convert the growing SEO-driven player base into cross-play traffic.